What coaches need from a link in bio
A coach sells time and knowledge. That means a booking page tied to your calendar, a way to take payment, a home for courses or programs, and quick answers to people who message you before they buy.
Bookings and paid sessions
Kilat's Free plan includes unlimited booking event types with Google Calendar sync. You can sell 1:1 coaching calls as paid bookings. In Indonesia buyers pay through Mayar. In every other country Stripe supports, you connect your own Stripe account and buyers pay by card through Stripe Checkout.
Kilat takes 4% of sales on Free and 0% on PRO. Processor fees are separate.
Courses and programs
Kilat courses support quizzes, assignments and certificates, with no limit on the number of courses on Free. You can sell a course next to a coaching call on the same Superlink page. PRO adds paid Telegram group memberships if you run a community there.
Answering DMs on Instagram and WhatsApp
On PRO, Kilat's Instagram automation sends a DM with your booking link when someone comments a keyword on a post. It also replies to keywords in DMs and to story mentions, and it can hold the link until the person follows you.
The WhatsApp AI agent answers chats, qualifies leads, sends products and payment links, and hands the chat over to you when needed. You connect it by QR code. WhatsApp pairing is currently available for numbers in Indonesia and Singapore only.
Kilat compared with Stan Store and separate tools
Stan Store is built around creator storefronts. Its Creator plan costs $29 a month ($300 a year) and includes calendar and booking tools, an unlimited course builder, recurring subscriptions, community features and Stan AutoDM for Instagram, with 0% sales fees. There is no free plan, only a 14-day trial. Stan's pages do not mention a WhatsApp AI agent.
Kilat starts free and sells with a 4% Kilat fee. PRO at US$15 a month drops the fee to 0% and adds the automation. Stan is the simpler pick if you want everything under one flat plan and do not need WhatsApp. Kilat is the cheaper pick if you want to start at zero or need payments in Rupiah.
A separate booking tool plus a link-in-bio tool plus a store means three subscriptions. Kilat puts the booking page, the store and the DM replies behind one Superlink. You can still keep a standalone booking tool and link to it from your page.
Where Kilat falls short for coaches
- Instagram automation and the WhatsApp AI agent need PRO.
- WhatsApp pairing works for numbers in Indonesia and Singapore only.
- Calendar sync is with Google Calendar.
- Stan Store bundles its AutoDM, booking tools and courses into one $29 plan with 0% fees from day one.
Kilat and Stan Store for coaches
| Feature | Kilat | Stan Store |
|---|---|---|
| Price to start | Free; PRO US$15/mo (Rp229.000/mo) | Creator $29/mo ($300/yr); 14-day free trial |
| Fee on sales | 4% on Free, 0% on PRO | 0% (Stripe or PayPal fees only) |
| Bookings | Unlimited event types, Google Calendar sync, on Free | Calendar and booking tools on Creator |
| Courses | Unlimited, with quizzes, assignments and certificates, on Free | Unlimited course builder on Creator |
| Memberships | Paid Telegram group memberships on PRO | Recurring subscriptions and community features on Creator |
| Instagram auto-DM | Yes, on PRO | Yes, Stan AutoDM on Creator |
| WhatsApp AI agent | Yes, on PRO (Indonesia and Singapore numbers only) | Not listed on its pages |
Prices checked 2026-11-01 on each vendor's own site; they change, check before buying. Payment processor fees (Stripe, PayPal, Mayar) are separate for every tool.